Roy Loewenberg: from Leukemia patient to Tour de France fundraiser
There’s no better way to describe Roy Loewenberg than a man carved out of stone — a man who stared down Leukemia at age 46 and made the decision not only to survive, but to take on one of the most grueling sporting challenges on Earth: the Tour de France.
When we welcomed Roy to our team’s training camp earlier this season, he left our riders in awe — including none other than Chris Froome, the legend who once ruled the Tour as his personal kingdom.
“This man is the one who inspires me,” said Froome, after sharing a ride with the soft-spoken Israeli. Later, the four-time Tour champion sat with Loewenberg and offered heartfelt advice that may help him on the road ahead. “It’s hard to believe he’s taking on such a massive challenge just a year after battling Leukemia,” Froome added, visibly moved.
He’s not alone in his amazement. Most who meet Loewenberg struggle to grasp the scale of his journey — from a brink of death and a life-saving bone marrow transplant less than a year ago, to preparing for the 2025 Tour de France challenge this summer. Loewenberg will ride every one of the 3,300 kilometers, every stage, a week ahead of the professional peloton — as part of a group of 20 people whose lives have been touched by Leukemia. Some are survivors like him. Others have lost loved ones. All are united in spirit and determination.
At Israel – Premier Tech, we were honored to support Loewenberg with a bike, gear, and professional guidance — a small contribution to a much greater mission. As Loewenberg says, “My love for cycling helped carry me through the darkest moments.” A father of two, he’s now chosen to dedicate his life to giving back.
His Tour de France challenge is more than just a personal goal — it’s a mission to raise £30,000 (about 150,000 shekels) for Leukemia research.
We’re proud to stand behind Loewenberg — and we invite you to join us in helping him reach his goal.
Click here to donate via GiveBack.
